Trade Marketing Manager
Kormotech is a global family-owned company with Ukrainian roots that has been producing high-quality food for cats and dogs under the Delickcious, Optimeal, Club 4 Paws, Gav, Miau, and My Love brands since 2003. The company has production facilities in Ukraine and the EU. The product range includes more than 650 items.
Kormotech is a leader in Ukraine, one of the TOP-50 global pet food producers, and TOP-21 most dynamic pet food brands. Kormotech sells its products in more than 50 countries under its own and partner brands.
Place of work:
Kėdainiai, Lithuania
Employment:
Full-time
Responsibilities:
Developing and implementing trade marketing strategy for the Baltic markets (Estonia, Latvia, Lithuania) in line with sales and marketing goals;
Monitoring the effectiveness of marketing activities and adjusting the strategy to market needs;
Planning and executing trade marketing campaigns at retail points, including coordinating promotional activities (e.g., tastings, exhibitions, sales support actions);
Close collaboration with sales, marketing, and category management teams to achieve common goals;
Supporting the sales team in developing materials and campaigns promoting products at retail points;
Monitoring market trends, competitor activities, and analyzing trade marketing performance;
Preparing reports and recommendations on market opportunities and promotional effectiveness;
Preparing and controlling the trade marketing budget, optimizing expenditures for the best ROI;
Conducting training on trade marketing activities and product promotion materials for sales teams;
Supporting sales teams in merchandising, promotions, and regularly reporting on marketing and sales performance.
Experience and additional skills:
Bachelor's or master's in marketing;
3+ years in a similar position;
Excellent skills in Excel, Power BI, and PowerPoint;
Knowledge of languages: English - fluent, Lithuanian - fluent, Ukrainian - optional;
An ability to understand buyer needs;
Know the sales process;
Critical thinking and problem-solving skills;
Creativity and writing skills;
Good teamwork skills;
Communication skills and networking;
Adaptability;
Good organization and planning skills;
We offer:
Work in an international, fast-growing company with global operations, providing a dynamic work environment;
Real impact on creating consumer trends and implementing them in real-time for your customers, allowing you to see immediate results;
A supportive work atmosphere based on open communication and cooperation, promoting the mutual sharing of knowledge and experience;
A bonus system based on the achievement of individually set goals;
A comprehensive social benefits package, including private medical care and access to a sports package to support employees' health and physical activity;
Opportunities for continuous professional development through participation in training and development programs, enabling employees to expand their competencies and advance within the organizational structure.
I consent to the processing of my personal data for the purposes necessary for the employment process in accordance with Regulation (EUof the European Parliament and of the Council of Aprilon the protection of individuals with regard to the in connection with the processing of personal data and on the free movement of such data and repealing Directive 95/46/EC (General Data Protection Regulation).
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Мирослава Войціцька
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