Dec 12, 2025
jp.lt: Allergies, the holidays, or fear of responsibility? The most common reasons why four-legged friends return to shelters after Christmas
After the holidays, shelters fill up again – many pets gifted “under the tree” are quickly returned or abandoned.
To prevent this, some organizations pause adoptions during the festive season. A four-legged friend is not a surprise – it’s a lifelong responsibility.
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Dec 8, 2025
bazilik.media:“Don’t gift animals — gift to animals”: Budynok Igrashok, UAnimals, and CLUB 4 PAWS launch a joint charity campaign
“Budynok Igrashok (BI), UAnimals, and CLUB 4 PAWS have launched a joint initiative, ‘Don’t gift animals — gift to animals.’ For every pet toy purchased at a BI store, one kilogram of food will be donated to animal shelters.”
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Nov 27, 2025
forbes.ua: Kormotech measured its reputation and revised its communication strategy. What did the study reveal?
An internal study by Kormotech revealed differing weights for reputational drivers: industry leadership accounts for 25% of the company’s perception, while social responsibility accounts for 12%, despite significant investment. These findings prompted a revision of communication priorities. What other insights did the reputation model deliver, and how is the company adjusting its strategy, according to the Forbes article?
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Nov 25, 2025
salesandmarketing: Entering a New Market Without Failing: How to Adapt Your B2B Marketing Strategy
How can a Ukrainian brand become a global player in the pet food industry? Igor Blystiv, CMO at Kormotech, shared his experience with Sales & Marketing Management on how to smartly adapt B2B strategies when entering new markets – and why being an underdog might be your biggest strength.
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Nov 24, 2025
bursa: 3 factories, 3 warehouses, contractors in Europe. How animal feed manufacturer Kormotech operates
The Ukrainian pet food producer is developing a robust logistics and manufacturing network across the EU while maintaining flexibility and high standards. In an article for Romanian business outlet BURSA, Kormotech shares how it manages its European infrastructure, builds local teams, and prepares to open a second facility in Lithuania.
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Nov 19, 2025
menafn: Perspective: Greenwashing Or Real Change? Four Signs Of A Genuine Impact Project
Alina Smyshliak-Boroda, Chief Reputation Officer at Kormotech, shared her insights on how the company builds real impact – not just image – in her interview with PRovoke Media. From saving thousands of pets during the war to shaping a culture of responsible pet parenting, our CSR efforts are designed for real, long-term change.
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