Mar 11, 2023
NV.Life: "Saving pets (and people) in Ukraine" - Save Pets of Ukraine published a charity book about animals during the war
The book consists of stories about pets, their loving owners, and volunteers forced to evacuate from the war.
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Mar 8, 2023
Forbes: How a pet food producer was increased sales in the year of the Great War
The desire to continue expansion during the war forced Lviv Kormotech to break the effective organizational structure and reinvent marketing. It worked. During the war year, the Ukrainian pet food manufacturer Kormotech increased its turnover from $110 million to $124 million. The growth was helped by exports, which jumped by almost a quarter. It was an impressive result, especially considering that the company left the Belarus market, which accounted for up to 15% of foreign sales.
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Mar 2, 2023
Interfax: Kormotech signs contract with leading European retailer Kaufland
The Ukrainian pet food manufacturer Kormotech (Lviv) signed a contract with the leading European retailer Kaufland, the company's press service informed the Interfax-Ukraine agency.
The products of Kormotech will soon be available in Kaufland hypermarkets in Bulgaria and Romania and later in Poland and Croatia. The first orders include wet food products under the MyLove and CLUB 4 PAWS brands.
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Feb 23, 2023
The New York Times: How One Ukrainian Company Survived, and Thrived, Through a Year of War
For Kormotech and its 1,300 employees, russia’s invasion disrupted everything. After nimble decision-making and good fortune, sales are up, providing Ukraine with much-needed tax revenue.
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Feb 16, 2023
Economichna pravda: Pet-economy of the future, or how brands create value for four-legged friends
In recent years, the attitude towards animals in the world has been transformed in the direction of humanization.
We no longer perceive them as toys or property - they become equal companions. We worry about them no less responsibly than we do about people.
What will be on the agenda of the "pet economy" in the next three years?
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Feb 11, 2023
Forbes: Save Pets of Ukraine from the Kormotech company raised more than $3 million to help animals
Save Pets of Ukraine initiative, which helps save animals, attracted and transferred more than $3 million in aid in 2022. It was used by animal shelters, animal volunteers, military dog handlers, National Police officers, and Ukrainian civilians, the company reports.
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