Oct 25, 2024
The Village: 9100: how an ordinary phone number saves thousands of pets
Developing a culture of responsible pet health care is the primary goal of the Optimeal brand. That’s why they produce high-quality pet food and implement a wide range of important initiatives. One of these is the Optimeal Expert 9100 veterinary service, where experts provide free consultations to pet owners 24/7 on any unexpected veterinary issues.
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Oct 10, 2024
mc.today: Marketers launch a new community at the UCU Business School in Lviv
The UA Marketing Club is designed for those interested in marketing, communications, and joining professional networks. Though it starts in Lviv, its goal is to gather the best expertise in Ukrainian marketing.
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Oct 9, 2024
mmr: A journalism competition focused on humane treatment of animals has launched in Ukraine
With support from Kormotech and the NGO Internews-Ukraine, the social initiative Save Pets of Ukraine announces the second annual nationwide journalism contest, "Spivprostir." The competition will be held under the slogan "Pets Friendly Country."
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Oct 4, 2024
work.ua: If animals started talking, we would have a different level of societal development": Iryna Lozova
For 12 years, Kormotech has been implementing a pet-friendly policy, firmly believing that it’s essential to feed animals and give them a family and a human companion. This interview explores why animals need a home, not a cage, and how businesses can change this direction.
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Oct 1, 2024
ain.ua: Communicating with the Audience to Understand Each Other
Successful brand communication with its audience is akin to human interaction.
How to conduct audience research, create customer-centric products, and craft messages that resonate—let's explore this through the example of the Ukrainian pet food company Kormotech.
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Sep 19, 2024
dev.ua: Ukrainians Will Be Able to Receive Cashback for Purchasing Kormotech Pet Food
Through the " National Cashback " program, which started on September 2, everyone who purchases pet food from Kormotech can receive a 10% reimbursement. Consumers can get cashback for buying Kormotech products, including pet food made in Ukraine under the Optimeal, Club 4 Paws, and "Miau! Gav!" brands.
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